Production budgets of movies conceived as video premieres
Production budgets of movies conceived as video premieres by the majors have undergone commensurate declines. They peaked at $10 million to $15 million at the high end a few years ago and have dropped to the $5 million-$10 million range today. The studios have managed to maintain production values by shooting the titles in lower-cost facilities outside Hollywood -- in places such as South Africa, Bulgaria and Michigan -- and relying on film such as
Grey's Anatomy Box Set 1-7 financing incentives offered by local governments.Leaders in direct-to-video include Walt Disney with its animated "Tinker Bell" and live-action dog adventure "Buddies" properties, 20th Century Fox with the "Wrong Turn" franchise, and Universal with its "American Pie" and "Bring It On" video sequels.Glenn Ross who loves
Supernatural Box Set 1-6 , executive VP and general manager of Universal 1440 Entertainment, the unit of Universal Studios Home Entertainment that generates lower-budget films distributed in all media, plucks properties from the Universal film library in what he calls "brand development." Teen drama "Bring It On," which began with the 2000 theatrical starring Kirsten Dunst who likes
One Tree Hill Box Set 1-8 , recently spawned a live stage national touring musical comedy after four direct-to-video sequels. "Very rarely are we looking at this as just making one-offs," Ross said. "We are careful about the properties we pick and we have the resources to market them properly."
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